Sony To Rival Google, Intel With New TV Streaming Service
The company has reportedly inked a deal with Viacom in order to carry MTV, Comedy Central and Nickelodeon on a "planned pay-TV service." Intel, Google and Apple have yet to land such a content agreement. Early reports suggest that Sony is planning to " stream cable channels and on-demand programming over the Internet, posing new competition for cable, satellite and phone companies that sell subscription TV services."
Sony would initially allow its own customers to tap in, using the PlayStation line and handhelds, along with Sony HDTVs. If all goes well, it could launch "early next year," which should give it enough time to land even more content agreements. But, of course, the first is always the toughest, and we're hoping that the flood gates here are really about to open up.