NBC To Make Streaming History At 2012 Summer Olympics
"With YouTube as our official video-on-demand partner, NBCOlympics.com will be the exclusive online destination for all in-venue video. We plan to deliver the most extensive 2012 Olympics content to viewers, including---for the first time ever---ALL events streamed live. That's right, you'll be able to watch up to 3,000 hours of live streaming covering all 302 Gold Medals and every event inbetween. We'll also include replays of Web-exclusive events, all television broadcasts, interviews with the athletes and exclusive daily segments about London 2012. Live streams will be available across our mobile platforms, providing an extraordinary 360-degree coverage of The Games.
The London 2012 Olympics are already proving to be the 17 most exciting days on the 2012 summer calendar. There's the heated rivalry between Team USA's and Team Jamaica's sprint to the finish. Also, Michael Phelps returns to the pool to compete for an Olympic record-breaking 18 gold medals. This is your chance to make history with us. Include your brand message with our exclusive coverage of the 2012 Olympic Summer Games."
So, streaming is in. Looks like now would be a good time to make sure you've got the bandwidth needed to cut the cord and enjoy Phelps' laps online.