GameStop Less Of A Cheapskate Now, Offering 20 Percent More For Used Game Trade-Ins

We reported exactly one week ago of a ridiculous venture gaming retail giant GameStop would soon pursue in its never-ending quest for increased revenue: A very high interest rate credit card. Well today, we learn of a different sort of venture, one that could increase something just as important as revenue - customer loyalty.

It'd be impossible to count the number of jokes people have made involving GameStop's lackluster trade-in values, but as of August 18th, those jokes are going to be harder to make. According to documents obtained by Kotaku, average trade-in values will go up 20%, with the best value coming to you in the form of store credit.

In an example taken from the slide, if someone isn't a Power Up Pro subscriber, they'll get $29.00 hard cash for a game instead of $34.80 in store credit. Power Up Pro subscribers would receive $31.90 and $37.70, respectively. Obviously, few games are going to be sold with this kind of high value, but it still gets the point across.


Now worth at least $12 to GameStop

The key difference in all of this is that GameStop is greatly simplfying how its trade-in system works, which will no doubt be appreciated by employees as much as consumers. When the new system goes into place, trading in for value towards a pre-order or some new item simply won't exist - it's a straight cash or credit deal with the value differing based on whether or not you're a Power Up Pro subscriber.

In the end, I think that this move by GameStop is an important one - after all, its used game business accounts for a major part of its overall revenue. Keeping people enticed to keep on trading-in at the store should only improve things for a company desperate to secure its future.

Via:  Kotaku
Comments
AllenJun 3 months ago

I think you copy and pasted something there. Anyway, 20% of nothing is still nothing. BLEH.

RWilliams 3 months ago

Thanks for the heads-up, didn't catch that. Ended up having browser issues while editing so ended up having to restore a backup while merging with edits I made. Didn't do a great job it appears :S

MADSKILLZ412 3 months ago

They are still ripping you off, but it's nice to see you get a little bit more money. It's still nice to have the option to trade into gamestop, especially if your games are just sitting on the shelf and are never being used.

altshep123 3 months ago

A much better response than the credit card, but like you stated most trade-ins will be significantly lower than the example listed.  I usually look to "trade it" pawn shops for these sorts of trade-ins.  This change might start making them comparable to the values I find in those venues.  At least this one feels like a step forward, but in all honesty I'm still not all that interested in GameStop in general.


Snarky photo caption is snarky : )

RWilliams 3 months ago

"Snarky photo caption is snarky : )"

;-)

KOwen 3 months ago

Too little way too late

MADSKILLZ412 3 months ago

Haha I totally agree.

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